---
title: Life Science Website & Maintenance | vierviertel
description: Websites for biotech & life science that explain complex science clearly, rank in search & AI answers, and generate qualified leads. Scalable, CMS-neutral.
---

- [English](https://www.vierviertel.com/en/website-maintenance)
- [Deutsch](https://www.vierviertel.com/website-maintenance)

 English

[![vierviertel](https://www.vierviertel.com/hubfs/vierviertel_2023_orange-1.svg "vierviertel")](https://www.vierviertel.com/en/)

- Services 
    - [Branding](https://www.vierviertel.com/en/branding)
    - [Website](https://www.vierviertel.com/en/website)
    - [Online Marketing](https://www.vierviertel.com/en/online-marketing)
    - [Social Media](https://www.vierviertel.com/en/social-media)
    - [Sales Collateral & Presentation Design](https://www.vierviertel.com/en/sales-collateral-presentation)
    - [Workshops](https://www.vierviertel.com/en/workshops)
- [Case Studies](https://www.vierviertel.com/en/case-studies)
- Resources 
    - WORTH KNOWING 
          - [Blog](https://www.vierviertel.com/en/blog)
          - [Biotech Marketing](https://www.vierviertel.com/en/biotech-marketing)
          - [The Biotech Revenue Lab](https://www.vierviertel.com/en/the-biotech-revenue-lab)
    - CALCULATION & COSTS 
          - [Inbound Marketing Costs](https://www.vierviertel.com/en/blog/cost-of-inbound-maketing-in-biotech)
          - [Website Costs](https://www.vierviertel.com/en/blog/new-website-how-much-does-it-cost)
          - [Sales Collateral Costs](https://www.vierviertel.com/en/blog/biotech-sales-collateral-cost)
    - PARTNER & TOOLS 
          - [HubSpot Solutions Partner](https://ecosystem.hubspot.com/de/marketplace/solutions/vierviertel-agentur-fuer-kommunikationsdesign-gmbh)
          - [Google Partner Agency](https://ads.google.com/)
          - [LinkedIn Campaign Manager](https://business.linkedin.com/)
          - [Facebook Business](https://www.facebook.com/business)
          - [Sistrix](https://www.sistrix.de/)
- Agency 
    - [Agency Profile](https://www.vierviertel.com/en/agency-profile)

[Contact](https://www.vierviertel.com/en/contact)

- de

## Websites for biotech and life science

#### Your website should do more than look modern. vierviertel builds websites and digital platforms for biotech and life science companies that make complex science understandable, rank in search and AI answers, and generate qualified leads. Scalable, CMS-neutral and built for content, analytics and demand — so your small marketing team can do more with a platform that works, not a digital business card.

[Book a call](https://www.vierviertel.com/en/website-maintenance#bookacall)

[Agenturprofil](https://cta-service-cms2.hubspot.com/web-interactives/public/v1/track/click?encryptedPayload=AVxigLJ5bgsx2kxQcZvTSBv8GRB0AjUdOd7ovmjKVD%2BHsQiv9xtEYjs8%2BReHqCQnLOJMlEeaeEVrO2R%2Bhcx9uMDxgqSp2OpOdtxw%2FXlaQmMpWFjI1WrvbSj75A6HmWnsA8xJEiXElwoLshl%2B22J2HcsAToCB9ooQiStMhlmwg02e2EBS1usWZjNbzOTWA58qJA%3D%3D&portalId=2645941)

 We look forward to getting to know you!

Cancel

### Websites for life science at a glance

###### vierviertel connects strategy, information architecture, UX, design, content and technical build into websites that measurably support marketing and sales — not just sites that look good.

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##### Service

###### Websites for Life Sciences

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##### Provider

###### vierviertel – Agentur für Kommunikationsdesign GmbH, Cologne

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##### Audience

###### Biotech, life science, diagnostics, medtech, CRO/CDMO — scale-up to commercial stage

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##### Focus

###### Website strategy & relaunch, UX & information architecture, SEO/AI Search, CMS, conversion & lead generation 

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##### Platforms

###### HubSpot CMS, WordPress, TYPO3 — CMS-neutral

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##### Outcome

###### a clear, findable website that supports marketing, sales and measurable pipeline

---

---

---

[Agenturprofil](https://cta-service-cms2.hubspot.com/web-interactives/public/v1/track/click?encryptedPayload=AVxigLJ5bgsx2kxQcZvTSBv8GRB0AjUdOd7ovmjKVD%2BHsQiv9xtEYjs8%2BReHqCQnLOJMlEeaeEVrO2R%2Bhcx9uMDxgqSp2OpOdtxw%2FXlaQmMpWFjI1WrvbSj75A6HmWnsA8xJEiXElwoLshl%2B22J2HcsAToCB9ooQiStMhlmwg02e2EBS1usWZjNbzOTWA58qJA%3D%3D&portalId=2645941)

## Startegie, Marke, und Positionierung auf einen Blick

vierviertel verbindet strategische Positionierung, Markenidentität und Messaging zu einem zusammenhängenden Prozess — von der Analyse über die Markenstrategie bis zur konsistenten Anwendung in Marketing, Sales und AI-Workflows.

## Who it´s for - and when

This service is built for marketing leads and heads of marketing at biotech and life science companies — often small teams carrying a heavy workload — whose website needs to actively support marketing and sales, not just exist.

### It´s especially relevant when one of these applies:

- The website doesn't generate the leads or results it should.
- Complex products or science aren't explained clearly enough.
- Fast growth has left materials and pages inconsistent.
- Design, tech or mobile experience is outdated or unreliable.
- You're poorly found in search and AI systems — and pipeline attribution is unclear.

It's less suitable if you only need a cheap standard template without strategy, content work or a conversion goal.

---

### What you achieve:

## A Website that works for a small team

The goal isn't “a more modern website.” It's a digital communication system that explains complex offerings clearly, builds trust, guides the right audiences and makes qualified contacts more likely — a scalable platform that lets a small marketing team do more without more headcount.

#### Concretely you improve: 

- the clarity of complex products and services,
- findability in search engines and AI systems,
- user guidance and therefore conversion rate,

- lead quality and pipeline attribution, not just clicks,
- the technical basis for analytics, campaigns and automation.

## What vierviertel delivers – strategy, build and scale

| Building block | What´s included | Outcome |
| --- | --- | --- |
| Website strategy | Goals, audiences, value proposition, KPI logic | a clear foundation, not guesswork |
| Corporate websites & relaunch | Full corporate sites and website relaunches | a coherent, current presence |
| UX & information architecture | Sitemap, user journeys, wireframes, clickdummy | intuitive, understandable navigation |
| Design | UI, components, imagery from your corporate design | an on-brand, functional presence |
| Content & AI-QA migration | Atructure, copy, service pages, FAQ; content migration with AI quality control | search- and AI-ready content, migrated cleanly |
| Structured content for SEO & AI Search | Schema, AI-ready structures, semantic markup | visibility in search and AI answers |
| CMS build | HubSpot CMS, WordPress, TYPO3 — CMS-neutral, responsive, performance, security | a stable, scalable platformCell |
| Landing pages | Campaign and conversion landing pages | more qualified contacts |
| Analytics & consent | Web analytics setup, consent banner management (GDPR) | clean data, compliant tracking |
| Support & maintenance | Ongoing updates, security, optimization | a site that stays current, not one that ages |

## Your project - step by step

## Wir unterstützen Biotech-Unternehmen mit einer breiten Palette an spezialisierten Marketinglösungen – zielgerichtet und Wachstum treibend.

Mit Durchbrüchen wie CRISPR, der Sequenzierung einzelner Zellen und räumlicher Biologie verändert sich die Biotechnologie rapide. Diese Themen sind jedoch für ein breiteres Publikum schwer zu vermitteln. Gleichzeitig bestehen höchste Ansprüche an die Kommunikation mit den primären Zielgruppen aus Wissenschaft und Pharma.   
**Wir verstehen diese Herausforderungen!**

Profitieren Sie von:

- einem heterogenen Team, bestehend aus Marketing-Spezialisten und Biologen.
- Full Service mit tiefem Fachwissen und breiter Umsetzungskompetenz – ausgerichtet auf Ihre Branche.
- 25 Jahren Erfahrung im Biotech-Marketing.

 

## Warum vierviertel

 

![1](https://www.vierviertel.com/hubfs/1.svg "1")

##### Strategy — define value and goals.

###### Before build, we clarify goals, audiences and digital strategy.

###### Outcome: a clearly stated foundation.

![2.](https://www.vierviertel.com/hubfs/2..svg "2.")

##### Analysis & design.

###### Requirements, content, CMS choice and design — functional and on-brand.

###### Outcome: a viable concept and design.

![3](https://www.vierviertel.com/hubfs/3.svg "3")

##### Build — from tech to creative.

###### Structure, wireframes, clickdummy, content, technical build, testing across browsers and devices.

###### Outcome: a launch-ready site plus style guide.

![4](https://www.vierviertel.com/hubfs/4.svg "4")

##### Continuous improvement.

###### Measure, learn, implement, document — based on real user data.

###### Outcome: a website that grows with your goals instead of ageing.

### Why vierviertel:

## A web partner who understands your science

Plenty of agencies can build a website. Our advantage is that we've specialized in biotech and life science since 1998 — we don't have to learn why your science is hard to explain, and we know how to structure complex products and technologies so they actually generate demand. We combine strategic structure, user-friendly design and reliable technical delivery; design is the result of strategy, not the starting point. For a marketing lead running a small team, that means three things. First, we translate complex content into clear information architecture and readable copy — for people and for AI systems.

Second, we work CMS-neutral and scalable (HubSpot, WordPress, TYPO3), so you get a platform your team can actually maintain, not a system that locks you in or needs an agency for every edit. Third, we build for findability in search and AI Search from the start — clean structure, schema, helpful content — and connect the site to analytics so you can finally prove marketing's contribution to pipeline. That combination of scientific fluency, scalable tech and clear attribution is what small biotech marketing teams need most.

## Our principle

---

##### Verstehen —

###### Markt, Wettbewerb, Marken-DNA und Zielgruppen analysieren, AI-gestützt wo es Tiefe bringt.

---

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##### Verdichten —

###### Positionierung, USP und Messaging-Strukturen schärfen.

---

---

##### Gestalten —

###### Identität, Design und Bildwelt aus der Strategie ableiten.

---

---

##### Aktivieren —

###### Marke über Styleguide, Brand Voice für AI, Templates und Schulungen verankern.

---

---

### Understand –

###### analyze goals, audiences, offering and user needs.

---

### Distill –

###### sharpen information architecture, messages and page logic.

---

### Design –

###### combine UX, design and content into one consistent system.

---

### Activate –

###### make the site usable for visibility, lead generation and ongoing optimization.

---

---

---

---

## Results from our projects

 Corat Therapeutics

### A strong web presence as an important marketing component

 The start-up “Corat-Therapeutics” – a spin-off of the University of Braunschweig – was launched in 2020. As an innovative biotechnology company dedicated to the fight against COVID-19, it was and is dependent on a strong website presence. It was precisely in this situation that Corat-Therapeutics approached us to set up a distinctive and concise corporate identity.

[View Case Study](https://referenz.vierviertel.com/en/case-studies/a-strong-web-presence-as-an-important-marketing-component/)

 Valerius Biopharma AG

### Web design for the newly founded biotech start-up

 The website is correspondingly important for the company’s brand image. The site should not only represent the biotech company to the public, but also appropriately address potential applicants and investors and convince them of what the company has to offer. For Valerius Biopharma, the website is usually the first point of contact with the target group and therefore opens up a great opportunity for image building.

[View Case Study](https://referenz.vierviertel.com/en/case-studies/web-design-for-the-newly-founded-biotech-start-up/)

## Get found in google and in AI answers

A modern website must not only look good, but be understood, found and evaluated — by people, search engines and AI systems. Classic SEO alone is no longer enough.

We ensure this via:

- clean semantic markup (schema.org, structured data),
- clear page structure and heading logic,
- relevant FAQ and how-to content plus AI-ready text modules,
- fast load times, responsive design and technical crawlability,
- continuous tracking and data-driven optimization.

This secures visibility not only in search engines but also in AI-based answers and recommendations — as part of solid, helpful web work, not an isolated “AI hack.”

## Frequently asked questions

What does a website cost?

Budget depends on your goals. We define the concrete scope together after an initial call and can work in phases to fit your resources.

Which CMS do you use?

We're CMS-neutral — HubSpot CMS, WordPress or TYPO3 depending on your needs. We don't lock you into a system; we pick the one that fits.

Can our small team maintain it ourselves?

Yes. We build with editability in mind and provide a style guide and templates — plus optional support and maintenance so you're never stuck.

Is SEO part of the project?

Yes. SEO and AI Search are built into structure, content, metadata and technical delivery from the start — not added later.

Do you handle content migration?

Yes, including AI-assisted quality control to migrate content cleanly without losing structure or SEO value.

Do you understand our science?

Yes — we've worked with biotech and life science companies since 1998 and know how to make complex science clear online.

## Contact and next steps 

Curious what we can do for your website's success? Let's talk about your goals, audiences, content and the right project scope. We'll get back to you right away to arrange a call.

[Book a call](https://www.vierviertel.com/en/website-maintenance#bookacall)

![Christoph\_KontaktCTA-Bubbles](https://www.vierviertel.com/hubfs/vierviertel%20People/Christoph_KontaktCTA-Bubbles.png "Christoph_KontaktCTA-Bubbles")

**Christoph Weimann**  
Websites, Digital Platforms and Consulting

#### vierviertel – Agentur für Kommunika­tions­design

Arndtstraße 10  
50676 Cologne  
Germany

[+49 221-951566-0](tel:+49%20221-951566-0) [info@vierviertel.com](mailto:info@vierviertel.com)

- [Contact](https://www.vierviertel.com/en/contact)
- [Cases Studies](https://www.vierviertel.com/en/case-studies)
- [Agency](https://www.vierviertel.com/en/agency-profile)
- [Biotech Agency](https://www.vierviertel.com/en/biotech-life-science-agency)
- [Life Science Agency](https://www.vierviertel.com/en/biotech-life-science-agency)

#### Services

- [Branding](https://www.vierviertel.com/en/branding)
- [Website](https://www.vierviertel.com/en/website)
- [Online Marketing](https://www.vierviertel.com/en/online-marketing)
- [Social Media](https://www.vierviertel.com/en/social-media)
- [Sales Collateral & Presentation Design](https://www.vierviertel.com/broschueren-praesentationen)
- [Workshops](https://www.vierviertel.com/en/workshops)

#### Resources

##### WORTH KNOWING

- [Biotech Marketing](https://www.vierviertel.com/en/biotech-marketing)

##### CALCULATION & COSTS

- [Inbound Marketing Budgets](https://www.vierviertel.com/blog/was-kostet-inbound-marketing)
- [Website Costs](https://www.vierviertel.com/blog/neue-website-wie-hoch-sind-die-kosten)
- [What does a brochure cost](https://www.vierviertel.com/blog/broschuere-erstellen-lassen)

##### PARTNER & TOOLS

- [HubSpot](https://www.hubspot.de/)
- [Sistrix](https://www.sistrix.de/)
- [Facebook Business Manager](https://www.facebook.com/business)
- [LinkedIn Campaign Manager](https://business.linkedin.com/)

##### Awards

![Award logo](https://www.vierviertel.com/hubfs/Screenshot_2021-07-19%202021-07-07_vierviertel-Website_02%20pdf.png) ![Award logo](https://www.vierviertel.com/hubfs/Screenshot_2021-07-19%202021-07-07_vierviertel-Website_02%20pdf(3).png) ![Award logo](https://www.vierviertel.com/hubfs/Screenshot_2021-07-19%202021-07-07_vierviertel-Website_02%20pdf(4).png) ![Award logo](https://www.vierviertel.com/hubfs/Screenshot_2021-07-19%202021-07-07_vierviertel-Website_02%20pdf(5).png)

##### Partner certificates

![Gallery image](https://www.vierviertel.com/hubfs/Screenshot_2021-07-19%202021-07-07_vierviertel-Website_02%20pdf(2).png)

![Gallery image](https://www.vierviertel.com/hubfs/Screenshot_2021-07-19%202021-07-07_vierviertel-Website_02%20pdf(1).png)

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© 2026 vierviertel All rights reserved.

- [Imprint](https://www.vierviertel.com/en/imprint)
- [Privacy Policy](https://www.vierviertel.com/en/privacy-policy)

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